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Make for India -Civilizational pride, geopolitical strength

As global FMCG brands pivot to “Make for India,” they aren’t just capturing a new market trend—they’re affirming India’s cultural heritage and geopolitical identity. By creating products tailored to Indian tastes and lifestyles, brands honour India’s unique civilizational legacy, shifting from generic global formulas to designs that resonate locally. This approach boosts domestic pride, allowing […]